Kühlbarra: Locally farmed fish that’s drawing in the world

We answer your questions

We're proud of our products and talk about them every chance we get.

Here, we answer some of the questions you might have about Kühlbarra premium barramundi.

Just click on any of the questions below.

Our Fish

Are your fish farmed or caught wild?

We farm our fish in ocean waters because it is the best way to ensure they are produced in a completely sustainable, environmentally friendly manner. Farming also allows us to regulate exactly what our fish eat, keeping toxins out of their diets (and yours!).


Unfortunately, wild-caught fish are often harvested illegally from endangered species. These practices are having a devastating effect on dwindling fish stocks worldwide. Our goal is to be part of the solution with our sustainable approach to raising fish.
How do I cook barramundi?
We're glad you asked! Kühlbarra premium barramundi is an extremely versatile fish, well-suited to a huge range of cuisines and cooking techniques. A number of prominent chefs here in Singapore are big fans of our products and have provided us with a few exclusive delicious recipes
Is barrumundi a freshwater or saltwater fish?
Technically both. Barramundi are very robust and thrive both in high or low salinity waters.

Growing our barra in ocean waters allows us to have a product that is free from geosmin (that muddy / fishy taste) that is characteristic to pond-grown or freshwater fish.

Our broodstock come from the best Australian broodstock, and in Singapore, from our 20 year naturally-bred super barramundi breed. They are grown in ocean water, and are faster growing, firmer, cleaner tasting and higher in omega 3 (independently tested) than any other barramundi in the world.
What do you feed your fish?
"’You are what you eat." That applies to our barramundi as well. In order to grow the finest barramundi on the planet, we only use a specially formulated feed from one of Europe’s largest and oldest feed mills specialising in aquaculture feed and animal nutrition.

Our feeds are 100% traceable and BAP certified . Every ingredient comes from sources that are certified sustainable (including the fish oil and meal components that are MSC certified).

The composition of approximately 70% of plant proteins ensures that our fish are not just nutritious but also environmentally responsible.

Finally, we are what we eat. So a healthier, sustainable barra makes for a healthier and more sustainable you!
Will my kids eat your fish?

If your kids enjoy chicken, it’s a good bet that they’ll love premium Kühlbarra barramundi.

Our barramundi are perfect for fussy eaters because they have a clean fresh taste that’s not at all “fishy.” This makes it perfect for a wide variety of cooking preparations, from plain and simple to breaded and fried.

Visit our Recipes section for lots of great child-friendly recipes.

Where does your fish come from?
We farm our fish across the 3 countries we operate in (Australia, Singapore and Brunei), and we supply to customers all over the world.

In Singapore, we operate the largest aquaculture operations in the country and have 3 leases in the southern isles of Singapore. We are the only farm that operates in the south where the water Is highly oxygenated and fast moving, allowing for optimal conditions to grow healthy and fresh tasting barramundi.

In Australia, we operate in the remote and pristine, Kimberley (North Western Australia). We have grown to be the largest aquaculture company in all of the 3 countries we operate in, allowing us to be one of the largest suppliers of ocean grown barra in the world.
What does barramundi taste like?

Premium Kühlbarra barramundi is sweet and extremely clean tasting thanks to the care we take in raising them. It does not have the fishy or muddy tastes you may find in other brands.

The gorgeous white flesh is firm and well-suited to a wide variety cooking methods such as frying, steaming, broiling and baking. It is adaptable to a wide range of cuisines from Italian to Indian, Asian to French.

Are there bones in our Barramundi Portions and Fillets?
While every effort is made to ensure bone removal, complete bone removal is not guaranteed. Please exercise caution as fish may still contain bone/bone fragments.

We advise all customers to take extra care in checking for bones during consumption.

Orders and Deliveries

How do I know that my order will arrive chilled?
The Kühlbarra cold chain begins right on the boat and remains unbroken until it reaches you.

Premium Kühlbarra barramundi are packed in ice immediately after being harvested from the ocean. Within hours, they are filleted in a cold room and vacuum-packed. Before leaving the cold room, our fillets are then packed in insulated bags. They are then shipped out to your home by the Kühlbarra delivery team.
Why is the delivery time I want unavailable?
We currently offer daily deliveries in three-hour windows from 9 AM to 8 PM, except on Sundays. We can only make a limited number of deliveries in each given window.
What payment methods do you accept?

We currently accept payments via Visa, MasterCard, American Express, Apple Pay and Google Pay.

Please note that all payments are handled by Stripe, a leader in secure online payments.

Why is Kühlbarra no longer using kühl boxes to deliver fish to my doorstep?

Over the years, our consumer needs have changed drastically especially with the Covid-19 pandemic. As we order more fresh groceries and temperature sensitive produce online, this has created an increased amount of waste packaging.

We take your feedback seriously about the restrictions that come with returning and recycling our previous kühl boxes and have decided to switch to a green, more compact alternative.

Our kühl insulated thermal bags are made up of 30% recycled material and are much easier to flatten and store. Rest assured that independent temperature tests have been conducted to ensure these bags maintain a kühl temperature all the way from delivery to your doorstep. A cold truck is used to deliver all kühl packages to ensure that the cold chain remains unbroken.

What will my order look like?
Your order will be delivered to your doorstep during the time slot of your choice by a friendly Kühlbarra deliveryman.

Sealed tightly, each piece of fish is also vacuum packed to preserve quality.

With Kühlbarra, you’ll never have to worry about dripping shopping bags, fish “juices” or leaking packaging ever again!
How do you handle adverse weather and traffic conditions when making deliveries?
We are committed to getting your delivery to your door step exactly when you asked for it to arrive.

In cases of severe weather, however, we prioritise the safety of our delivery staff and are sometimes forced to suspend delivery services until the weather passes. In these instances, we will do our best to reschedule any missed deliveries as soon as possible.

Although we will make every effort to avoid delays, extraordinary traffic conditions can slow down our delivery team. If we feel any of our deliveries will be late as a result of these slow downs, our Kühl Delivery Team will alert our customers to any potential delays as soon as possible.

We seek your kind understanding during these events.
Do you sell other types of fish?
Currently, we only sell premium Kühlbarra barramundi. We want to focus on perfecting our unique farm-to-fork model. We think the delicious flavour of our fish, its impeccable freshness and the convenience of our online order and delivery system will keep our customers happy until we can introduce other types of fish.

However, we are definitely working on increasing the range of products we have on our site. Stay tuned for more!
Do you store my credit card information?

No. All of our purchase transactions are handled by Stripe, a leader in secure online payments. Stripe will only store your credit card information if you authorise it to do so.

Will the quality of our orders be affected without the kühl box?

Rest assured that the quality of your kühl orders will not be affected as your deliveries are transported in a temperature controlled cold truck.

Our cold trucks are designed to be fully equipped with a cooling system to keep your orders kühl, and are well insulated to maintain internal temperature from 0 - 4 degrees celcius.

As such, the cold chain remains unbroken from the time our fish are harvested, and till it reaches your doorstep.

How long can i store my fish?
Our fish is vacuum-packed and packed in ice immediately after being processed and will easily stay fresh in your fridge for 5 days from the date of delivery.

You may also opt to keep them frozen up to 6 months from the date of delivery.
How do I change my delivery time?

We understand that things crop up and schedules change. That’s why you can change your delivery oh-so-conveniently at the click of a button up to 2 working days prior to your scheduled delivery! Simply go to "My Orders", select your order, and change the delivery schedule to your preferred date and time. 

How can I contact Kühlbarra?
If you have any enquiries or feedback, feel free to email us at hello@kuhlbarra.com. We'd love to hear from you!
Will Kühlbarra still leave my orders at my doorstep if no one is home?

While it doesn't need to be you, someeone must be home to accept your delivery. We won't leave your fresh fish out in the sun - those who have spent any time in Singapore's hot tropical climate will understand.

Based on food safety regulations, we strongly discourage you from leaving our products out in the open for extended periods of time. To maintain cold chain integrity, it is paramount that our products are transported immediately into your chiller/freezer once you receive it from our friendly kühl deliveryman. We will not be liable if our products are unfit for consumption if they are not kept in a temperature controlled environment.

This is why we require all customers to arrange for someone at home to receive your kühl package during your selected time slot.

If no one is home to accept your delivery within 5 minutes of our driver's arrival during the stipulated delivery time slot, we will take your fish back to our facilities to be kept chilled. We will then attempt to arrange a second delivery. All missed deliveries will incur an additional re-delivery fee of $15.

Health

Is barramundi healthy?

Well-known American doctor Dr. Mehmet Oz has declared barramundi to be one of “5 Super Foods to Eat Now”.

Premium Kühlbarra barramundi is even more healthy than other “no-name” brands of barramundi. Thanks to our Australian brood stock, years of breeding and well-managed farming techniques, our fish are extremely high in heart-healthy, brain-boosting omega-3 and omega-6 fatty acids.

Does Kühlbarra barramundi have high levels of mercury or other contaminants?
No. Our fish are independently tested free from antibiotics and growth hormones and are safe from mercury. This is why our fish is even served in private hospitals like Thomson Medical.
Do Kühlbarra barramundi undergo any kinds of testing?
Absolutely. Our fish are rigorously tested by laboratories to ensure that they are safe for consumption. We strictly adhere to Singapore Food Agency’s Food Safety Regulatory Limits.

In addition to our fish being tested, our farm facilities are subject to unannounced inspections by the Singapore government.

Environment and Sustainability

Isn't fish farming harmful to the environment?

Not the way we do it. Since our fish would be the first to suffer from poor water quality, we are obsessed with working in a sustainable manner that does not pollute the very environment our fish swim in.

At Kühlbarra, our fish enclosures are purposefully located in strong currents that disperse fish waste, allowing it to be naturally recycled by the surrounding ecosystem. The best evidence of the success of our environmentally-sensitive approach can be seen in the delicate coral reef that thrives just 200 meters away from our farm.

Watch as Sir David Attenborough himself describes the vibrant ecosystem that has developed around our enclosures, a living (and swimming!) testament to our environment-first approach:
Wild City (Episode 3) - Islands (click/tap to watch)
(we're on from the 15:23 to 18:23 mark)

Is Kühlbarra barramundi raised in a sustainable manner?
Yes. We take great pride in the fact that our fish are raised sustainably. We buy our fish feed from a manufacturer that is certified sustainable. And since we grow, harvest, process and deliver the fish right here ourselves, it is also fully traceable.

Refer A Friend / Kühl Points

How do I become a Kühl Club Member?

You automatically become a Kühl Club Member when you create an account with us at kuhlbarra.com/customer/account/create.

 

Your benefits range from member-only discounts to Kühl Points on every purchase and exclusive cooking demos with our partners.

Will my Kühl Points ever expire?

Kühl Points will only expire after 1 year.

Can I transfer my Kühl Points to someone else?

Kühl Points are non-transferrable. Sorry!

 

NOTE: If you are unable to log into your account, resetting your password usually does the trick: kuhlbarra.com/customer/account/forgotpassword/

How do I earn Kühl Points?

Earn Kühl Points when you shop at kuhlbarra.com/shop.

 

Every $1 spent earns you 1 Kühl Point (e.g. spending $15.70 will earn you 15 points).

 

Delivery fees do not earn points.

Can I get Kühl Points for ALL my past orders?

Would you like to join our IT guy in the shark-infested waters where we left him? 😛

 

Only new orders placed on or after 17th September 2019 will earn Kühl Points.

Can Kühl Points be spent together with store discounts / coupon codes?

Unfortunately, Kühl Points cannot be spent in conjunction with store discounts / coupon codes — this applies even if the basket contains full-priced items.

 

However, you will still earn Kühl Points when you checkout with store discounts / a coupon code !

How do I redeem my Kûhl Points?

Kühl Points can be used to offset your next purchase.

 

Kühl Points can only be redeemed in blocks of 100 points.

 

Every 100 points = $5 redemption value.

How many Kühl Points will I earn if I use Kühl Points to offset my purchase?

You will earn 1 Kühl Point for every $1 spent, excluding delivery fees.

 

e.g. If you purchase 1 × Sliced Barramundi, and you redeem 100 Kühl Points, then:

 

You will spend:

  • $32 - $5 = $27 (100 Kühl Points = $5 redemption)
  • $27 + $15 = $42 ($15 delivery fee for orders less than $65)

 

You will earn:

  • 27 Kühl Points from spending $27

(Remember: delivery fees don’t earn points, and only whole dollars earn points)

How can I view my Kühl Points balance?

Simply visit the "My Reward Points" (https://kuhlbarra.com/rewards/account/) page to view your point balance, or swim over to your points history page (https://kuhlbarra.com/rewards/account/history/) for a full breakdown of all the points you've earned to date.

Our Fish

Are your fish farmed or caught wild?

We farm our fish in ocean waters because it is the best way to ensure they are produced in a completely sustainable, environmentally friendly manner. Farming also allows us to regulate exactly what our fish eat, keeping toxins out of their diets (and yours!).


Unfortunately, wild-caught fish are often harvested illegally from endangered species. These practices are having a devastating effect on dwindling fish stocks worldwide. Our goal is to be part of the solution with our sustainable approach to raising fish.
How do I cook barramundi?
We're glad you asked! Kühlbarra premium barramundi is an extremely versatile fish, well-suited to a huge range of cuisines and cooking techniques. A number of prominent chefs here in Singapore are big fans of our products and have provided us with a few exclusive delicious recipes
Is barrumundi a freshwater or saltwater fish?
Technically both. Barramundi are very robust and thrive both in high or low salinity waters.

Growing our barra in ocean waters allows us to have a product that is free from geosmin (that muddy / fishy taste) that is characteristic to pond-grown or freshwater fish.

Our broodstock come from the best Australian broodstock, and in Singapore, from our 20 year naturally-bred super barramundi breed. They are grown in ocean water, and are faster growing, firmer, cleaner tasting and higher in omega 3 (independently tested) than any other barramundi in the world.
What do you feed your fish?
"’You are what you eat." That applies to our barramundi as well. In order to grow the finest barramundi on the planet, we only use a specially formulated feed from one of Europe’s largest and oldest feed mills specialising in aquaculture feed and animal nutrition.

Our feeds are 100% traceable and BAP certified . Every ingredient comes from sources that are certified sustainable (including the fish oil and meal components that are MSC certified).

The composition of approximately 70% of plant proteins ensures that our fish are not just nutritious but also environmentally responsible.

Finally, we are what we eat. So a healthier, sustainable barra makes for a healthier and more sustainable you!
Will my kids eat your fish?

If your kids enjoy chicken, it’s a good bet that they’ll love premium Kühlbarra barramundi.

Our barramundi are perfect for fussy eaters because they have a clean fresh taste that’s not at all “fishy.” This makes it perfect for a wide variety of cooking preparations, from plain and simple to breaded and fried.

Visit our Recipes section for lots of great child-friendly recipes.

Where does your fish come from?
We farm our fish across the 3 countries we operate in (Australia, Singapore and Brunei), and we supply to customers all over the world.

In Singapore, we operate the largest aquaculture operations in the country and have 3 leases in the southern isles of Singapore. We are the only farm that operates in the south where the water Is highly oxygenated and fast moving, allowing for optimal conditions to grow healthy and fresh tasting barramundi.

In Australia, we operate in the remote and pristine, Kimberley (North Western Australia). We have grown to be the largest aquaculture company in all of the 3 countries we operate in, allowing us to be one of the largest suppliers of ocean grown barra in the world.
What does barramundi taste like?

Premium Kühlbarra barramundi is sweet and extremely clean tasting thanks to the care we take in raising them. It does not have the fishy or muddy tastes you may find in other brands.

The gorgeous white flesh is firm and well-suited to a wide variety cooking methods such as frying, steaming, broiling and baking. It is adaptable to a wide range of cuisines from Italian to Indian, Asian to French.

Are there bones in our Barramundi Portions and Fillets?
While every effort is made to ensure bone removal, complete bone removal is not guaranteed. Please exercise caution as fish may still contain bone/bone fragments.

We advise all customers to take extra care in checking for bones during consumption.

Orders and Deliveries

How do I know that my order will arrive chilled?
The Kühlbarra cold chain begins right on the boat and remains unbroken until it reaches you.

Premium Kühlbarra barramundi are packed in ice immediately after being harvested from the ocean. Within hours, they are filleted in a cold room and vacuum-packed. Before leaving the cold room, our fillets are then packed in insulated bags. They are then shipped out to your home by the Kühlbarra delivery team.
Why is the delivery time I want unavailable?
We currently offer daily deliveries in three-hour windows from 9 AM to 8 PM, except on Sundays. We can only make a limited number of deliveries in each given window.
What payment methods do you accept?

We currently accept payments via Visa, MasterCard, American Express, Apple Pay and Google Pay.

Please note that all payments are handled by Stripe, a leader in secure online payments.

Why is Kühlbarra no longer using kühl boxes to deliver fish to my doorstep?

Over the years, our consumer needs have changed drastically especially with the Covid-19 pandemic. As we order more fresh groceries and temperature sensitive produce online, this has created an increased amount of waste packaging.

We take your feedback seriously about the restrictions that come with returning and recycling our previous kühl boxes and have decided to switch to a green, more compact alternative.

Our kühl insulated thermal bags are made up of 30% recycled material and are much easier to flatten and store. Rest assured that independent temperature tests have been conducted to ensure these bags maintain a kühl temperature all the way from delivery to your doorstep. A cold truck is used to deliver all kühl packages to ensure that the cold chain remains unbroken.

What will my order look like?
Your order will be delivered to your doorstep during the time slot of your choice by a friendly Kühlbarra deliveryman.

Sealed tightly, each piece of fish is also vacuum packed to preserve quality.

With Kühlbarra, you’ll never have to worry about dripping shopping bags, fish “juices” or leaking packaging ever again!
How do you handle adverse weather and traffic conditions when making deliveries?
We are committed to getting your delivery to your door step exactly when you asked for it to arrive.

In cases of severe weather, however, we prioritise the safety of our delivery staff and are sometimes forced to suspend delivery services until the weather passes. In these instances, we will do our best to reschedule any missed deliveries as soon as possible.

Although we will make every effort to avoid delays, extraordinary traffic conditions can slow down our delivery team. If we feel any of our deliveries will be late as a result of these slow downs, our Kühl Delivery Team will alert our customers to any potential delays as soon as possible.

We seek your kind understanding during these events.
Do you sell other types of fish?
Currently, we only sell premium Kühlbarra barramundi. We want to focus on perfecting our unique farm-to-fork model. We think the delicious flavour of our fish, its impeccable freshness and the convenience of our online order and delivery system will keep our customers happy until we can introduce other types of fish.

However, we are definitely working on increasing the range of products we have on our site. Stay tuned for more!
Do you store my credit card information?

No. All of our purchase transactions are handled by Stripe, a leader in secure online payments. Stripe will only store your credit card information if you authorise it to do so.

Will the quality of our orders be affected without the kühl box?

Rest assured that the quality of your kühl orders will not be affected as your deliveries are transported in a temperature controlled cold truck.

Our cold trucks are designed to be fully equipped with a cooling system to keep your orders kühl, and are well insulated to maintain internal temperature from 0 - 4 degrees celcius.

As such, the cold chain remains unbroken from the time our fish are harvested, and till it reaches your doorstep.

How long can i store my fish?
Our fish is vacuum-packed and packed in ice immediately after being processed and will easily stay fresh in your fridge for 5 days from the date of delivery.

You may also opt to keep them frozen up to 6 months from the date of delivery.
How do I change my delivery time?

We understand that things crop up and schedules change. That’s why you can change your delivery oh-so-conveniently at the click of a button up to 2 working days prior to your scheduled delivery! Simply go to "My Orders", select your order, and change the delivery schedule to your preferred date and time. 

How can I contact Kühlbarra?
If you have any enquiries or feedback, feel free to email us at hello@kuhlbarra.com. We'd love to hear from you!
Will Kühlbarra still leave my orders at my doorstep if no one is home?

While it doesn't need to be you, someeone must be home to accept your delivery. We won't leave your fresh fish out in the sun - those who have spent any time in Singapore's hot tropical climate will understand.

Based on food safety regulations, we strongly discourage you from leaving our products out in the open for extended periods of time. To maintain cold chain integrity, it is paramount that our products are transported immediately into your chiller/freezer once you receive it from our friendly kühl deliveryman. We will not be liable if our products are unfit for consumption if they are not kept in a temperature controlled environment.

This is why we require all customers to arrange for someone at home to receive your kühl package during your selected time slot.

If no one is home to accept your delivery within 5 minutes of our driver's arrival during the stipulated delivery time slot, we will take your fish back to our facilities to be kept chilled. We will then attempt to arrange a second delivery. All missed deliveries will incur an additional re-delivery fee of $15.

Health

Is barramundi healthy?

Well-known American doctor Dr. Mehmet Oz has declared barramundi to be one of “5 Super Foods to Eat Now”.

Premium Kühlbarra barramundi is even more healthy than other “no-name” brands of barramundi. Thanks to our Australian brood stock, years of breeding and well-managed farming techniques, our fish are extremely high in heart-healthy, brain-boosting omega-3 and omega-6 fatty acids.

Do Kühlbarra barramundi undergo any kinds of testing?
Absolutely. Our fish are rigorously tested by laboratories to ensure that they are safe for consumption. We strictly adhere to Singapore Food Agency’s Food Safety Regulatory Limits.

In addition to our fish being tested, our farm facilities are subject to unannounced inspections by the Singapore government.
Does Kühlbarra barramundi have high levels of mercury or other contaminants?
No. Our fish are independently tested free from antibiotics and growth hormones and are safe from mercury. This is why our fish is even served in private hospitals like Thomson Medical.

Environment and Sustainability

Isn't fish farming harmful to the environment?

Not the way we do it. Since our fish would be the first to suffer from poor water quality, we are obsessed with working in a sustainable manner that does not pollute the very environment our fish swim in.

At Kühlbarra, our fish enclosures are purposefully located in strong currents that disperse fish waste, allowing it to be naturally recycled by the surrounding ecosystem. The best evidence of the success of our environmentally-sensitive approach can be seen in the delicate coral reef that thrives just 200 meters away from our farm.

Watch as Sir David Attenborough himself describes the vibrant ecosystem that has developed around our enclosures, a living (and swimming!) testament to our environment-first approach:
Wild City (Episode 3) - Islands (click/tap to watch)
(we're on from the 15:23 to 18:23 mark)

Is Kühlbarra barramundi raised in a sustainable manner?
Yes. We take great pride in the fact that our fish are raised sustainably. We buy our fish feed from a manufacturer that is certified sustainable. And since we grow, harvest, process and deliver the fish right here ourselves, it is also fully traceable.

Refer A Friend / Kühl Points

How do I become a Kühl Club Member?

You automatically become a Kühl Club Member when you create an account with us at kuhlbarra.com/customer/account/create.

 

Your benefits range from member-only discounts to Kühl Points on every purchase and exclusive cooking demos with our partners.

Will my Kühl Points ever expire?

Kühl Points will only expire after 1 year.

Can I transfer my Kühl Points to someone else?

Kühl Points are non-transferrable. Sorry!

 

NOTE: If you are unable to log into your account, resetting your password usually does the trick: kuhlbarra.com/customer/account/forgotpassword/

How do I earn Kühl Points?

Earn Kühl Points when you shop at kuhlbarra.com/shop.

 

Every $1 spent earns you 1 Kühl Point (e.g. spending $15.70 will earn you 15 points).

 

Delivery fees do not earn points.

Can I get Kühl Points for ALL my past orders?

Would you like to join our IT guy in the shark-infested waters where we left him? 😛

 

Only new orders placed on or after 17th September 2019 will earn Kühl Points.

Can Kühl Points be spent together with store discounts / coupon codes?

Unfortunately, Kühl Points cannot be spent in conjunction with store discounts / coupon codes — this applies even if the basket contains full-priced items.

 

However, you will still earn Kühl Points when you checkout with store discounts / a coupon code !

How do I redeem my Kûhl Points?

Kühl Points can be used to offset your next purchase.

 

Kühl Points can only be redeemed in blocks of 100 points.

 

Every 100 points = $5 redemption value.

How many Kühl Points will I earn if I use Kühl Points to offset my purchase?

You will earn 1 Kühl Point for every $1 spent, excluding delivery fees.

 

e.g. If you purchase 1 × Sliced Barramundi, and you redeem 100 Kühl Points, then:

 

You will spend:

  • $32 - $5 = $27 (100 Kühl Points = $5 redemption)
  • $27 + $15 = $42 ($15 delivery fee for orders less than $65)

 

You will earn:

  • 27 Kühl Points from spending $27

(Remember: delivery fees don’t earn points, and only whole dollars earn points)

How can I view my Kühl Points balance?

Simply visit the "My Reward Points" (https://kuhlbarra.com/rewards/account/) page to view your point balance, or swim over to your points history page (https://kuhlbarra.com/rewards/account/history/) for a full breakdown of all the points you've earned to date.

Our Fish

Are your fish farmed or caught wild?

We farm our fish in ocean waters because it is the best way to ensure they are produced in a completely sustainable, environmentally friendly manner. Farming also allows us to regulate exactly what our fish eat, keeping toxins out of their diets (and yours!).


Unfortunately, wild-caught fish are often harvested illegally from endangered species. These practices are having a devastating effect on dwindling fish stocks worldwide. Our goal is to be part of the solution with our sustainable approach to raising fish.
What do you feed your fish?
"’You are what you eat." That applies to our barramundi as well. In order to grow the finest barramundi on the planet, we only use a specially formulated feed from one of Europe’s largest and oldest feed mills specialising in aquaculture feed and animal nutrition.

Our feeds are 100% traceable and BAP certified . Every ingredient comes from sources that are certified sustainable (including the fish oil and meal components that are MSC certified).

The composition of approximately 70% of plant proteins ensures that our fish are not just nutritious but also environmentally responsible.

Finally, we are what we eat. So a healthier, sustainable barra makes for a healthier and more sustainable you!
What does barramundi taste like?

Premium Kühlbarra barramundi is sweet and extremely clean tasting thanks to the care we take in raising them. It does not have the fishy or muddy tastes you may find in other brands.

The gorgeous white flesh is firm and well-suited to a wide variety cooking methods such as frying, steaming, broiling and baking. It is adaptable to a wide range of cuisines from Italian to Indian, Asian to French.

How do I cook barramundi?
We're glad you asked! Kühlbarra premium barramundi is an extremely versatile fish, well-suited to a huge range of cuisines and cooking techniques. A number of prominent chefs here in Singapore are big fans of our products and have provided us with a few exclusive delicious recipes
Will my kids eat your fish?

If your kids enjoy chicken, it’s a good bet that they’ll love premium Kühlbarra barramundi.

Our barramundi are perfect for fussy eaters because they have a clean fresh taste that’s not at all “fishy.” This makes it perfect for a wide variety of cooking preparations, from plain and simple to breaded and fried.

Visit our Recipes section for lots of great child-friendly recipes.

Are there bones in our Barramundi Portions and Fillets?
While every effort is made to ensure bone removal, complete bone removal is not guaranteed. Please exercise caution as fish may still contain bone/bone fragments.

We advise all customers to take extra care in checking for bones during consumption.
Is barrumundi a freshwater or saltwater fish?
Technically both. Barramundi are very robust and thrive both in high or low salinity waters.

Growing our barra in ocean waters allows us to have a product that is free from geosmin (that muddy / fishy taste) that is characteristic to pond-grown or freshwater fish.

Our broodstock come from the best Australian broodstock, and in Singapore, from our 20 year naturally-bred super barramundi breed. They are grown in ocean water, and are faster growing, firmer, cleaner tasting and higher in omega 3 (independently tested) than any other barramundi in the world.
Where does your fish come from?
We farm our fish across the 3 countries we operate in (Australia, Singapore and Brunei), and we supply to customers all over the world.

In Singapore, we operate the largest aquaculture operations in the country and have 3 leases in the southern isles of Singapore. We are the only farm that operates in the south where the water Is highly oxygenated and fast moving, allowing for optimal conditions to grow healthy and fresh tasting barramundi.

In Australia, we operate in the remote and pristine, Kimberley (North Western Australia). We have grown to be the largest aquaculture company in all of the 3 countries we operate in, allowing us to be one of the largest suppliers of ocean grown barra in the world.

Orders and Deliveries

How do I know that my order will arrive chilled?
The Kühlbarra cold chain begins right on the boat and remains unbroken until it reaches you.

Premium Kühlbarra barramundi are packed in ice immediately after being harvested from the ocean. Within hours, they are filleted in a cold room and vacuum-packed. Before leaving the cold room, our fillets are then packed in insulated bags. They are then shipped out to your home by the Kühlbarra delivery team.
How do you handle adverse weather and traffic conditions when making deliveries?
We are committed to getting your delivery to your door step exactly when you asked for it to arrive.

In cases of severe weather, however, we prioritise the safety of our delivery staff and are sometimes forced to suspend delivery services until the weather passes. In these instances, we will do our best to reschedule any missed deliveries as soon as possible.

Although we will make every effort to avoid delays, extraordinary traffic conditions can slow down our delivery team. If we feel any of our deliveries will be late as a result of these slow downs, our Kühl Delivery Team will alert our customers to any potential delays as soon as possible.

We seek your kind understanding during these events.
How long can i store my fish?
Our fish is vacuum-packed and packed in ice immediately after being processed and will easily stay fresh in your fridge for 5 days from the date of delivery.

You may also opt to keep them frozen up to 6 months from the date of delivery.
Why is the delivery time I want unavailable?
We currently offer daily deliveries in three-hour windows from 9 AM to 8 PM, except on Sundays. We can only make a limited number of deliveries in each given window.
Do you sell other types of fish?
Currently, we only sell premium Kühlbarra barramundi. We want to focus on perfecting our unique farm-to-fork model. We think the delicious flavour of our fish, its impeccable freshness and the convenience of our online order and delivery system will keep our customers happy until we can introduce other types of fish.

However, we are definitely working on increasing the range of products we have on our site. Stay tuned for more!
How do I change my delivery time?

We understand that things crop up and schedules change. That’s why you can change your delivery oh-so-conveniently at the click of a button up to 2 working days prior to your scheduled delivery! Simply go to "My Orders", select your order, and change the delivery schedule to your preferred date and time. 

What payment methods do you accept?

We currently accept payments via Visa, MasterCard, American Express, Apple Pay and Google Pay.

Please note that all payments are handled by Stripe, a leader in secure online payments.

Do you store my credit card information?

No. All of our purchase transactions are handled by Stripe, a leader in secure online payments. Stripe will only store your credit card information if you authorise it to do so.

How can I contact Kühlbarra?
If you have any enquiries or feedback, feel free to email us at hello@kuhlbarra.com. We'd love to hear from you!
Why is Kühlbarra no longer using kühl boxes to deliver fish to my doorstep?

Over the years, our consumer needs have changed drastically especially with the Covid-19 pandemic. As we order more fresh groceries and temperature sensitive produce online, this has created an increased amount of waste packaging.

We take your feedback seriously about the restrictions that come with returning and recycling our previous kühl boxes and have decided to switch to a green, more compact alternative.

Our kühl insulated thermal bags are made up of 30% recycled material and are much easier to flatten and store. Rest assured that independent temperature tests have been conducted to ensure these bags maintain a kühl temperature all the way from delivery to your doorstep. A cold truck is used to deliver all kühl packages to ensure that the cold chain remains unbroken.

Will the quality of our orders be affected without the kühl box?

Rest assured that the quality of your kühl orders will not be affected as your deliveries are transported in a temperature controlled cold truck.

Our cold trucks are designed to be fully equipped with a cooling system to keep your orders kühl, and are well insulated to maintain internal temperature from 0 - 4 degrees celcius.

As such, the cold chain remains unbroken from the time our fish are harvested, and till it reaches your doorstep.

Will Kühlbarra still leave my orders at my doorstep if no one is home?

While it doesn't need to be you, someeone must be home to accept your delivery. We won't leave your fresh fish out in the sun - those who have spent any time in Singapore's hot tropical climate will understand.

Based on food safety regulations, we strongly discourage you from leaving our products out in the open for extended periods of time. To maintain cold chain integrity, it is paramount that our products are transported immediately into your chiller/freezer once you receive it from our friendly kühl deliveryman. We will not be liable if our products are unfit for consumption if they are not kept in a temperature controlled environment.

This is why we require all customers to arrange for someone at home to receive your kühl package during your selected time slot.

If no one is home to accept your delivery within 5 minutes of our driver's arrival during the stipulated delivery time slot, we will take your fish back to our facilities to be kept chilled. We will then attempt to arrange a second delivery. All missed deliveries will incur an additional re-delivery fee of $15.

What will my order look like?
Your order will be delivered to your doorstep during the time slot of your choice by a friendly Kühlbarra deliveryman.

Sealed tightly, each piece of fish is also vacuum packed to preserve quality.

With Kühlbarra, you’ll never have to worry about dripping shopping bags, fish “juices” or leaking packaging ever again!

Health

Is barramundi healthy?

Well-known American doctor Dr. Mehmet Oz has declared barramundi to be one of “5 Super Foods to Eat Now”.

Premium Kühlbarra barramundi is even more healthy than other “no-name” brands of barramundi. Thanks to our Australian brood stock, years of breeding and well-managed farming techniques, our fish are extremely high in heart-healthy, brain-boosting omega-3 and omega-6 fatty acids.

Do Kühlbarra barramundi undergo any kinds of testing?
Absolutely. Our fish are rigorously tested by laboratories to ensure that they are safe for consumption. We strictly adhere to Singapore Food Agency’s Food Safety Regulatory Limits.

In addition to our fish being tested, our farm facilities are subject to unannounced inspections by the Singapore government.
Does Kühlbarra barramundi have high levels of mercury or other contaminants?
No. Our fish are independently tested free from antibiotics and growth hormones and are safe from mercury. This is why our fish is even served in private hospitals like Thomson Medical.

Environment and Sustainability

Isn't fish farming harmful to the environment?

Not the way we do it. Since our fish would be the first to suffer from poor water quality, we are obsessed with working in a sustainable manner that does not pollute the very environment our fish swim in.

At Kühlbarra, our fish enclosures are purposefully located in strong currents that disperse fish waste, allowing it to be naturally recycled by the surrounding ecosystem. The best evidence of the success of our environmentally-sensitive approach can be seen in the delicate coral reef that thrives just 200 meters away from our farm.

Watch as Sir David Attenborough himself describes the vibrant ecosystem that has developed around our enclosures, a living (and swimming!) testament to our environment-first approach:
Wild City (Episode 3) - Islands (click/tap to watch)
(we're on from the 15:23 to 18:23 mark)

Is Kühlbarra barramundi raised in a sustainable manner?
Yes. We take great pride in the fact that our fish are raised sustainably. We buy our fish feed from a manufacturer that is certified sustainable. And since we grow, harvest, process and deliver the fish right here ourselves, it is also fully traceable.

Refer A Friend / Kühl Points

How do I become a Kühl Club Member?

You automatically become a Kühl Club Member when you create an account with us at kuhlbarra.com/customer/account/create.

 

Your benefits range from member-only discounts to Kühl Points on every purchase and exclusive cooking demos with our partners.

How do I earn Kühl Points?

Earn Kühl Points when you shop at kuhlbarra.com/shop.

 

Every $1 spent earns you 1 Kühl Point (e.g. spending $15.70 will earn you 15 points).

 

Delivery fees do not earn points.

How do I redeem my Kûhl Points?

Kühl Points can be used to offset your next purchase.

 

Kühl Points can only be redeemed in blocks of 100 points.

 

Every 100 points = $5 redemption value.

Will my Kühl Points ever expire?

Kühl Points will only expire after 1 year.

Can I get Kühl Points for ALL my past orders?

Would you like to join our IT guy in the shark-infested waters where we left him? 😛

 

Only new orders placed on or after 17th September 2019 will earn Kühl Points.

How many Kühl Points will I earn if I use Kühl Points to offset my purchase?

You will earn 1 Kühl Point for every $1 spent, excluding delivery fees.

 

e.g. If you purchase 1 × Sliced Barramundi, and you redeem 100 Kühl Points, then:

 

You will spend:

  • $32 - $5 = $27 (100 Kühl Points = $5 redemption)
  • $27 + $15 = $42 ($15 delivery fee for orders less than $65)

 

You will earn:

  • 27 Kühl Points from spending $27

(Remember: delivery fees don’t earn points, and only whole dollars earn points)

Can I transfer my Kühl Points to someone else?

Kühl Points are non-transferrable. Sorry!

 

NOTE: If you are unable to log into your account, resetting your password usually does the trick: kuhlbarra.com/customer/account/forgotpassword/

Can Kühl Points be spent together with store discounts / coupon codes?

Unfortunately, Kühl Points cannot be spent in conjunction with store discounts / coupon codes — this applies even if the basket contains full-priced items.

 

However, you will still earn Kühl Points when you checkout with store discounts / a coupon code !

How can I view my Kühl Points balance?

Simply visit the "My Reward Points" (https://kuhlbarra.com/rewards/account/) page to view your point balance, or swim over to your points history page (https://kuhlbarra.com/rewards/account/history/) for a full breakdown of all the points you've earned to date.